Viewed through the lens of going back to school, Uni, and work, a series of everyday 'life moments': first day nerves, getting the kids equipped for Uni, the school run, going back to the office, homework, revising for exams and so on.

 

Dramatising these little human nuggets in short, bite-size videos and social statics, with product benefit/service front and centre of the comms.

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That's why AO is The Destination for Electricals.

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Paid Social - 15"